GOODLIFE
ZARAFA CREATED THE GOODLIFE FOR MILLIONS IN 2004
Cap-it-all Limited had successfully provided the catering industry with disposable products such as cups, lids and takeaway cartons for many years.
With the advent of biodegradable plates, bowls and a huge range of other eco friendly products it was time to create a more appropriate brand image. Zarafa creatives came up with the name ‘GoodLife’ and created ‘Eco’ the friendly frog, which since 2004 has been the friendly face for the brand.
Successive marketing campaigns including an e-commerce web site, exhibitions and advertising have grown GoodLife to be one of the leading suppliers of biodegradable products in the UK.
Millions of individual biodegradable products have used to good effect and then returned to nature since Eco’s introduction.
Even more satisfying, a good ROI has been enjoyed by Zarafa’s eco friendly client with a 40% increase in turnover!
To find out how Zarafa can help make your competitors green with envy
Hop in to see us any time!
